Golden Stevie Award 2022 in the category Video Award / Branded Entertainment

The agency entered the race for the coveted prize with the video “Bugatti Chiron Pur Sport - this car does not belong in a garage”. The entry was created as a promotional video for the “Circle Tour” brand. The design experts at CAPTAMO, the creative brand of the Evernine Group, were responsible for the development, production and post-production of the clip.

The exclusive Bugatti Chiron Pur Sport sports car was at the center of the production. The focus on the car in combination with the dynamics of image and sound is intended to convince lovers of fast sports cars in particular of the absolute driving pleasure. The emotionally appealing combination of sound, movement and image in the video conveys a strong relationship between the brand and the target group. This interplay of distinctive creative performance and high-quality moving image production is typical of CAPTAMO's holistic brand development concept.

And the effort has paid off, with over 10,000 views since the video was published. The video was able to generate far-reaching awareness on the market via a wide variety of channels - with high engagement rates at the same time. The great success also convinced the jury of this competition entry.

 
If you would like to get your own impression of the video, please visit the Circle Tour YouTube channel. In addition to the winning video, you will find more exciting content there.